hm.com H&M offers fashion and quality at the best price

Mobile Usability

100/100

Good

Mobile Speed

57/100

Bad

Last tested: 2017-08-27

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hm.com Mobile Speed: 57/100
hm.com Mobile Speed Test Quick Overview

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 2 blocking script resources and 2 blocking CSS resources. This causes a delay in rendering your page.
http://m.hm.com/dtmonitor/dtagent630_jp_1305.js
http://m.hm.com/entrance/entrance-assets/bundle/14…commonMobile_mobile.js
Optimize CSS Delivery of the following:
http://m.hm.com/entrance/entrance-assets/bundle/14…ommonMobile_mobile.css
http://m.hm.com/entrance/entrance-assets/bundle/14…hoosecountryMobile.css
Avoid landing page redirects

Your page has 3 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.
http://hm.com/
http://www.hm.com/
http://m.hm.com/
http://m.hm.com/entrance.ahtml?orguri=%2F
Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:
http://m.hm.com/dtmonitor/dtagent630_jp_1305.js (60 seconds)
http://m.hm.com/entrance/entrance-assets/bundle/14…hoosecountryMobile.css (60 seconds)
http://m.hm.com/entrance/entrance-assets/bundle/14…choosecountryMobile.js (60 seconds)
http://m.hm.com/entrance/entrance-assets/bundle/14…ommonMobile_mobile.css (60 seconds)
http://m.hm.com/entrance/entrance-assets/bundle/14…commonMobile_mobile.js (60 seconds)
http://maps.google.com/maps/api/js?v=3.3&sensor=fa…itzab&channel=entrance (30 minutes)

hm.com Mobile Resources


Total Resources15
Number of Hosts5
Static Resources9
JavaScript Resources7
CSS Resources2

hm.com Mobile Resource Breakdown